The Big Data Transformation of Population & Community Health


Big data, analytics, and predictive modeling have rapidly become a foundational proficiency for healthcare organizations seeking to deliver value-based care. The applications include: reducing costs, enhancing quality and efficiency of care delivery, managing population health, and improving each patient’s health outcomes and experience. Recent advances in technology have allowed health systems to overcome what appeared […]

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Big Data in Marketing Research Roundtable

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Marketing Research is facing both a big challenge and a big opportunity as Big Data technologies have entered the field bringing new approaches to gaining customer insights and understanding consumer behavior. Thought leaders and industry experts from research firms, corporates, and academia will get together to discuss trends, challenges, and opportunities of Big Data in […]

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