Who’s Afraid Of The Big, Bad Data?
Why are so many organisations so terrified of data and refuse to see the benefits it can bring? ‘Big data’ is now a common term, but traditionally, the treatment of the flow of information within an organisation has been comparable to that of a piece of radioactive material. Not only has it been quarantined and isolated in the IT department, but access to it has typically been limited to only one individual - the data scientist – who is deemed to be the only person qualified enough to handle it.