Big Data is the biggest trend in IT right now, however the term is loosely thrown around and becoming increasingly ambiguous. Everyone seems to be doing some sort of “Big Data” nowadays, which can cause great confusion among organizations with actual Big Data needs. We at IKANOW focus on unstructured data analytics, and may be a little bias, but believe it is an essential part of any Big Data offering. One question we hear all the time is “what’s the business value in unstructured data?” Occasionally, we also receive raised eyebrows and blank stares when referring to unstructured data. To help answer this question and provide clarity about unstructured data, let’s take a look at the differences between structured and unstructured, and how it all relates to Big Data and the business value.
Big data isn’t just for those who can wrangle Hadoop or wrestle with R. Service interfaces (APIs) make it easy for even the relative novice explorer some creative solutions. Working for an innovation centre I often find the need to quickly glue together service APIs to gain some insight from the data flowing around our sector. More often than not I turn to Google Sheets (Spreadsheets) and Google Apps Script to rapidly develop dashboards I can share with colleagues. It’s reassuring to see I’m not the only one who uses this approach.